Partners

	Just as all teams that want to excel in sport competition, for Ducati to achieve its objectives requires teamwork, commitment, continuity, flexibility and endurance while giving each individual its due value. And Acer, whose commitment to the world of sport, particularly in the motor world, is long standing and not fortuitous, bases its strength and continued growth on these same values.
	Volkswagen's Audi unit has agreed to buy thoroughbred Italian motorcycle maker Ducati for about €860 million euros (R8.8 billion). The deal allows VW chairman Ferdinand Piech, who has long coveted Ducati and himself owns one of their superbikes, to make up for a missed opportunity nearly 30 years ago to buy the maker of the fire-engine red 1199 Panigale, which boasts “the most powerful twin-cylinder production engine on the planet”.
	The two brands, known and loved all over the world, share common roots: creativity and innovation, typical of the "Made in Italy" tradition, distinct factors that have enabled both companies to assert themselves and become true Italian icons all over the world. In the constant pursuit of excellence, the lifestyle brand and the motorcycle manufacturer have earned international reputations over the years, achieving extraordinary objectives while following unconventional paths.
	“Our partnership with Ducati has achieved tremendous success with past product offerings, and we are excited to extend the ongoing alliance,” said Colin Baden, president of Oakley, Inc. “Our two companies share a lineage of aggressive design and innovation, as well as a drive to explore unconventional roads of thinking.
	PUMA is extremely pleased to partner-up with Ducati, as the brand not only stands for outstanding performance resulting in high core credibility, but also incorporates the sportlifestyle aspect in their products. With the number of Riders’ and Manufacturers’ world championship titles, Ducati Corse represents an unparalleled racing team. With iconic motorcycles such as the Monster, Ducati Motor Holding is a premier, design-led brand that focuses – like PUMA – on the desirability of its products.
	The new collection of bold, performance-driven travel and lifestyle accessories for 2012, designed by Tumi, in partnership with Ducati, will be available for all fans of the Borgo Panigale factory through Tumi stores. Rooted in a shared passion for design excellence and technological innovation, the collaboration brings discerning consumers the style sophistication and functional superiority they know and love from Tumi and Ducati.

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